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Understanding Cultural Differences

Paperback / ISBN-13: 9781877864070

Price: £14.99

ON SALE: 27th July 2000

Genre: Society & Social Sciences / Society & Culture: General

Human resource management, at home and abroad, means assisting the corporation’s most valuable asset-its people-to function effectively. Edward T. and Mildred Reed Hall contribute to this effort by explaining the cultural context in which corporations in Germany, France, and the United States operate and how this contributes to misunderstandings between business personnel from each country.

Then they offer new insights and practical advice on how to manage day-to-day transactions in the international business arena. Understanding Cultural Differences echoes and elaborates on Edward T. Hall’s classic studies in intercultural relations, The Silent Language and The Hidden Dimension. It is a valuable guide for business executives from the three countries and a model of cross-cultural analysis.

Reviews

Another winner by the Halls. They really understand cultural differences and offer imaginative ways to overcome them.
Henry G. Meyer-Oertel Gruner + Jahn International Marketing and Media Services, Inc.
This book offers penetrating insight into the business cultures of the United States, France and Germany.
Robert T. Moran, Ph.D. American Graduate School of International Management Co-author, Managing Cultural Differences
I find Understanding Cultural Differences to be a must read (again and again)!
David C. Wigglesworth, President, D.C.W. Research Associates International